--- title: "Website Analytics Without Cookies | Briks" url: https://briks.dev/features/analytics description: "Every Briks site counts visitors without cookies. Ask about your visits in plain words, set goals, see where people stop, and count visits from AI assistants." last_updated: 2026-10-08 --- On every plan # Analytics, counted without cookies Analytics without cookies is the visitor counting built into every published Briks site, on every plan, designed to need no consent banner in most countries. It counts visitors, pages and sources, answers questions about your visits in plain words, follows goals and steps to an enquiry, and shows who visited in the last five minutes on a globe. ## How it works 1. **Publish your site** Counting starts on its own for every published site. 2. **See what matters** Visitors, pages, sources, goals and visits from AI assistants. 3. **Ask in plain words** 100 questions a site each month are free. ## What you can see Open a site's Analytics tab and the headline numbers come first: visitors, page views, visits, bounce rate, visit length, enquiries and conversion rate, each compared with the period before. Below them is a chart of visitors and views, with the days you published marked on it, and notes of your own that you can add. Then the detail: which pages people read and how far they scroll, where visits start and end, the channels and other sites that sent them, your campaign tags, countries and cities, and devices, browsers and systems. Enquiries, clicks on key buttons and files downloaded are counted too, along with broken links visitors reached and how fast your pages load for them. Ranges run from today to all time, or any dates you choose. Every view can be filtered, and on a paid plan downloaded as a spreadsheet. ## Ask about your visits in plain words Type a question on the Analytics tab or in the studio chat, such as how many people came from Google last month or which page brings the most enquiries. The answer gives the figure, the period and a link to the exact view. A site's first 100 questions each month are free; after that, each is paid in credits at what it cost. Every number in an answer comes from your site's own figures, checked before you see it, and anything Briks does not measure is said plainly instead of guessed. A Viewer can ask the free questions; questions past them need someone who can spend credits. ## Goals and steps to an enquiry Enquiries from forms, calls, emails and chat questions count as a goal from the start. Add up to 20 more by picking from what your site has, never by typing code: a page visited, a button pressed, a form sent, a file downloaded, or a link to another site such as a booking page. Every view can then be read for one goal. Steps to an enquiry follow 2 to 6 pages or goals in order within one visit, and show how many visits reached each step. Briks suggests the first steps from your site's own pages, and any step opens as a filter. On a site that takes payments or has sign-in for its visitors, Money and members shows paid orders and revenue, and new members, beside where those visits came from. ## Where visitors stop reading, and where forms are left Because Briks built every page, it knows each page's sections. How far visitors read shows the share of visits that reached each section in order, so you can see whether people ever get to your prices. What visitors press lists every link and button pressed, by its words and its section, and presses on things that go nowhere. Where forms are left shows, for each form, how many visitors saw it, began it and sent it, and which fields stopped people most. It never shows what anyone typed. These need the newest counting on the site, which arrives with its next publish. ## Visits from AI assistants Visits sent by AI assistants such as ChatGPT, Perplexity, Gemini and Copilot are counted as their own channel, apart from search and social, with the pages they landed on and the enquiries they led to. How people find you puts them beside search, social, campaigns and other sites. The same view counts how often assistants' crawlers read your pages. With the AI search agent on a paid plan, it also shows whether assistants name your business when buyers ask them. ## Counted without cookies The counting sets no cookies and is on by default for every published site, so there is nothing to install. It is designed to need no consent banner in most countries: nothing is kept on the visitor's device for counting, no address is stored, and figures are kept for 25 months. You can switch it off for any site in its settings, and when Briks writes a privacy page for your site, it gives visitors a link to opt out. Mind the fine print: other parts of your site may still need a cookie notice, such as an A/B test, which keeps each visitor in their version with a cookie, or anything you embed from another service. The live view is the fun part. A globe shows who visited in the last five minutes and which page each of them is on, which is a good way to watch the minutes after you share a post. ## Reports that come to you Once a site is in production, Briks emails a summary every Monday of the week before: its totals against the week before, enquiries by kind, and the top pages and channels. If visits suddenly stop or jump, a traffic alert is sent too. Both go to the person your site's forms go to, and each email has a link that turns it off without signing in. To share the numbers with a partner, an accountant or a client, make a read-only link named for who it is for. It opens without a sign-in and is never listed in search. A site can have up to ten, and any of them can be taken back at once. Analytics tell you what happened, not why. When you want to know whether a change caused a difference, pair them with an A/B test. ## Reading the numbers well Look at weeks, not days. A small site's daily numbers jump about; the comparison with the period before tells you more than any single day. Watch enquiries and the conversion rate before visitors. Fifty visitors who call are worth more than five hundred who leave, and you can narrow any view to the visitors who enquired, to see which channels and pages brought them. ## Analytics without cookies in practice Three example businesses, and how each would use it. Where a site is pictured, it is a sample Briks built for an example business, not a customer. 1. Saree store **Which post brought the wedding season visitors** A saree store tags the links in its posts with campaign tags before the wedding season. In the Campaigns list it sees which post sent the most visitors, and under Countries and cities it sees how many came from abroad. [![The opening of Saree Shop, a sample site Briks built for an example saree store](https://briks.dev/showcase/saree-shop-v2.webp)](https://saree-shop-v2.briks.live/) **Saree Shop** is a sample site Briks built for an example saree store, not a customer. [Open the sample](https://saree-shop-v2.briks.live/) 2. Fitness studio **A Monday email for a busy owner** The owner of a fitness studio rarely opens the studio during the week. The Monday email shows last week's visitors against the week before and the enquiries that came in, which is enough to tell whether the new timetable page is working. [![The opening of Ironbloom, a sample site Briks built for an example fitness studio](https://briks.dev/showcase/fitness-studio-v2-3753.webp)](https://fitness-studio-v2-3753.briks.live/) **Ironbloom** is a sample site Briks built for an example fitness studio, not a customer. [Open the sample](https://fitness-studio-v2-3753.briks.live/) 3. Brand studio **A read-only link for a client** A brand studio builds a site for a client and makes a read-only analytics link named for them. The client sees the site's numbers without signing in, and the studio takes the link back when the contract ends. [![The opening of Kestrel Creative, a sample site Briks built for an example brand and digital studio](https://briks.dev/showcase/kestrel-creative.webp)](https://kestrel-creative.briks.live/) **Kestrel Creative** is a sample site Briks built for an example brand and digital studio, not a customer. [Open the sample](https://kestrel-creative.briks.live/) ## What you get - Counted without cookies - Visitors, pages, sources, referrers and UTM tags - Countries, devices, key buttons, downloads, broken links and page speed - A live globe of the last five minutes - Ask about your visits: 100 questions a site each month free - Up to 20 goals, and steps to an enquiry - How far visitors read, what they press and where forms are left - Visits from AI assistants as their own channel - A Monday email and traffic alerts for sites in production - On by default, and you can turn it off ## Questions about analytics without cookies ### Can I ask questions about my visits? Yes. Type a question on the Analytics tab or in the studio chat and the answer gives the figure, the period and a link to the view. A site's first 100 questions each month are free, then each is paid in credits at what it cost. ### Can I see visits from ChatGPT and other AI assistants? Yes. Visits sent by AI assistants are counted as their own channel, with the pages they landed on and the enquiries they led to. ### Do I need a cookie banner for it? The counting is designed to need none in most countries: it sets no cookies and keeps nothing on the visitor's device. Some countries read the rules more strictly, and other things on your site may still need one. ### Can I turn it off? Yes, per site, in its settings. ### Can I share my analytics? Yes. Make a read-only link named for who it is for. It opens without a sign-in, and a site can have up to ten. ### Can I download the numbers? Yes, on paid plans. Any view, with its range and filters, downloads as a spreadsheet. ### Does the globe show who my visitors are? No. It shows roughly where recent visitors are and which page each is on, not who they are. ### Can I mark a day on the chart? Yes. Anyone with edit rights can add a note to a day, and the days you published are marked for you. ## Related features - [On every plan **A/B testing** Test a saved version of your site against the live one. Briks splits visitors, counts calls, emails and form entries, and shows which version does better. How it works](https://briks.dev/features/ab-testing) - [Switch it on **A chat on your site** Switch on a chat that answers your visitors from your published pages and emails you the questions it cannot answer. On every plan, off until you want it. How it works](https://briks.dev/features/site-chat) - [On every plan **Forms that keep every entry** Forms on your Briks site keep every entry in the studio and, once the site is in production, email each one to you. No form service to connect. How it works](https://briks.dev/features/forms) - [Paid plans **Social media scheduler** Plan, preview and schedule posts to X and LinkedIn beside your website, with alt text, tagged links and results counted as visits and enquiries. How it works](https://briks.dev/features/social-media-scheduler) [See all 32 features](https://briks.dev/features) ## Try it on your own business Describe it in a sentence and Briks builds it. Start free with the credits you get at sign-up.